Shopify in numbers, October 2026
About 950K live Shopify stores, the apps and themes their storefronts run, and where they sell from. Rounded in the text, exact in the tables and the downloads below.
Data updated October 29, 2026. Index rebuilt October 29, 2026; a daily refresh adds new stores; the Actor reads each storefront live.
Most used apps
Share of 765,826 storefronts read
- PayPal messaging232,22430%
- Judge.me212,89528%
- Klaviyo162,73121%
- Microsoft Clarity85,55411%
- Mailchimp62,0768%
- PageFly44,8926%
- Meta Pixel41,6125%
- LimeSpot35,8475%
- Loox29,4384%
- Omnisend25,2603%
- Triple Whale21,1453%
- Yotpo19,2533%
- Hotjar18,4732%
- GemPages18,3932%
- Trustpilot widget17,6932%
- Weglot14,1182%
- Gorgias13,7012%
- Privy13,3222%
- Swym13,1982%
- Afterpay12,6102%
Most used themes
Share of storefronts read
- Dawn159,95421%
- Horizon47,8066%
- Debut29,0804%
- Prestige25,0093%
- Impulse20,2713%
- Refresh14,7722%
- Craft14,5972%
- Impact11,0231%
- Sense10,5641%
- Symmetry9,8601%
- Ella9,4021%
- Shrine PRO9,0671%
- Studio8,5931%
- Broadcast8,2941%
- Spotlight8,2611%
- Trade7,5331.0%
- Warehouse7,3941.0%
- Empire6,8560.9%
- Minimog - OS 2.06,6060.9%
- Concept6,3250.8%
Biggest niches
Share of all stores
- Clothing30,8023%
- Fashion28,5903%
- Jewelry22,2432%
- Apparel22,1082%
- Gifts21,0692%
- Beauty19,8312%
- Decor19,5272%
- Hair13,1201%
- Organic12,9081%
- Skincare12,3511%
- Fabric11,9251%
- Kids10,9321%
- Coffee10,8451%
- Furniture10,5201%
- Outdoor10,2691%
Biggest countries
Share of all stores
- United States325,30834%
- United Kingdom72,2198%
- Australia56,1386%
- Canada53,4866%
- India49,0195%
- Germany42,6964%
- France36,0844%
- Japan24,7943%
- Italy24,5933%
- Netherlands23,4602%
- Spain18,7742%
- Hong Kong SAR China15,7542%
- Mexico15,5802%
- New Zealand12,9921%
- Brazil9,5871%
Top country: United States with about 330K stores.
Download the numbers
Free under CC BY 4.0: credit "insanedev.dev". Counts only, no store domains or contacts. Updated with each index build. README, method on the methodology page.
- shopify-apps.csv Apps: stores per app (our fingerprint list), share of read stores, top countries
- shopify-apps.json Apps, as JSON
- shopify-themes.csv Themes with 50+ stores: stores per theme
- shopify-niches.csv Niches: stores per niche keyword
- shopify-countries.csv Countries: stores per country of the store address
- shopify-app-country.csv App × country: stores, rows with 100+ stores only
FAQ
How many Shopify stores are there?
Our index has about 950K live Shopify stores (951,105 in the build of 2026-10-29). It covers stores found in public website lists; stores behind custom (headless) storefronts are not counted.
What is the most used Shopify app?
PayPal messaging, on 232,224 of the 765,826 storefronts we read.
What is the most used Shopify theme?
Dawn, on 159,954 of the storefronts we read.
Can I use these numbers?
Yes. The counts are free under CC BY 4.0: credit "insanedev.dev" and link to this page. The files hold counts only, no store domains or contacts.